Business Analytics
Don’t just gather data, maximize it.
Simon is renowned for its rigorously analytical curriculum. In our STEM-designated MS in Business Analytics program, we pair our analytical bias with our economics-based curriculum to equip you with the theories and practical frameworks that will make you a sought-after analyst. We provide an understanding of analytic tools such as Python and R to help you leverage the big-data insights that drive business strategy forward.
Why Simon?
Analysts are highly sought across many industries. Our MS in Business Analytics program will enhance your understanding of the world of business and equip you with the practical and effective tools to solve complex business problems.
- Acclaimed Curriculum
Driven by our acclaimed curriculum, Simon’s MS in Business Analytics program is designed to provide you with a strong foundation in both analytics and business—covering statistics, analytics, and core business areas. You’ll build a solid platform for a successful career and life-long learning.
- STEM Designation
STEM (science, technology, engineering, and math) skills are becoming increasingly important in today’s data-driven business environment. A STEM-designed MS in Business Analytics degree from Simon signals program quality and analytical rigor to employers and also allows international students up to 36 months of optional practical training (OPT) in a STEM-eligible role.
- Real-World Experience
Choose between two study tracks: graduate after two semesters on our non-internship track, or choose the expanded internship option to gain real-world experience that can help you excel. We also provide hands-on, experiential learning opportunities to help you gain new perspectives.
- Integrated Student Experience
The Jay S. and Jeanne Benet Career Management Center and the Office of Student Engagement (OSE) are important professional resources for Business Analytics students. We strive to connect you to the right career opportunities with leading employers who value the Simon approach to graduate marketing education. You’ll discover a variety of co-curricular activities designed to enrich your time as a student, including our diverse selection of student clubs. From social to academic pursuits, there’s something for everyone.
Complement your master’s program with an Advanced Certificate of Achievement.
Advanced Certificate of Achievement in Pricing
Dive deep into the world of pricing strategy and gain expertise in pricing analytics, B2B pricing, and more. Earn this certificate alongside your MS in Business Analytics or MS in Marketing Analytics degree and set yourself apart in today’s competitive market.
Advanced Certificate of Achievement in AI
Stay ahead of the curve with our AI-focused certificate. Learn the fundamentals of artificial intelligence, machine learning, and deep learning to tackle complex business challenges head-on while pursuing your MS in Business Analytics or MS in Marketing Analytics degree.
Next application deadline:
January 5
*By 11:59 p.m. ET
We are accepting applications for 2025 entry! Simon has rolling admissions, which means we are not only accepting applications, but we’re also reviewing applications as soon as we receive them. If you apply earlier in a round, you're likely to receive your decision before the notification deadline for the round you're applying. We look forward to reviewing your candidacy!
- Receive an admission decision by March 31*
- Plenty of time to plan
- No GMAT/GRE score required
- Maximum scholarship consideration
- Special Offer: Apply by December 5* to have your application fee waived and receive an early admission decision by January 15!
Chat with an admissions counselor before you apply!
Members of our Admissions team are eager to connect with you to answer your questions about Simon's MS in Business Analytics program, help you navigate the application process, explore scholarship eligibility, provide insight into the Simon experience and life in Rochester, and more. Schedule a chat at your earliest convenience—we look forward to connecting with you!
Get to Know Us
Receive the latest information about Simon Business School, our Full-Time MS in Business Analytics program, the application process, and more! Just fill out this form and we’ll get back to you as soon as possible. We’re excited to help you navigate your Simon journey.
Our academics cover statistics, analytics, and core business areas, and help you develop hands-on skills and expertise to jump-start your career.Simon’s MS in Business Analytics is designed to provide you with a strong foundation in both analytics and business, to give you a breadth of knowledge that will help you reach your career goals. Our MS in Business Analytics program provides training in Python, R, and Tableau to help you leverage the big-data insights that companies need. You’ll learn to master cutting-edge analytics toolkits through coursework on key analytical technologies, including practical application and project work, as well as the option for a summer internship. Like all of our MS programs, the MSBA is STEM designated to give you a competitive edge. |
Employment Overview:
MS in Business Analytics
Explore career paths for MS in Business Analytics graduates and download the Career Highlights report to learn more about what our graduates are doing.
$90,036
Mean base salary plus signing bonus for graduates employed in North America (average, 2021–2023)
Sample Hiring Companies:
Amazon
American Express Company
Bank of China
Capital One
Deloitte
Ernst & Young LLP
The Home Depot
IRI
LVMH
Ralph Lauren
Samsung
Applying to Simon’s MSBA Program
Our Admissions team takes the time to get to know each MSBA applicant. We encourage you to reach out to us early to help you strengthen your application and identify scholarship opportunities. In addition to the deadlines below, we also accept applications on a rolling basis. The sooner you apply in any of the rounds, the sooner you’ll hear back from us.
Learn About Admissions
Fall 2025 Deadlines
*by 11:59 p.m. ET
| Round | Application Window | Deadline* | Decision By* |
|---|---|---|---|
| Round 1 | September 1–October 15 | October 15 | December 15 |
| Round 2 | October 16–January 5 | January 5 | March 31 |
| Round 3 | January 6–February 15 | February 15 | April 20 |
| Round 4 | February 16–March 31 | March 31 | May 15 |
| Round 5 | April 1–May 1 | May 1 | June 15 |
I found this program particularly well-suited to my career pursuits due to its heavy emphasis on application. Simon is committed to creating an inclusive community that helps its students succeed.
The Benet Center supports students in a number of ways, including providing student career advisors, career coaches, company visits, and conference and career fair preparation.